There are a lot of technical disciplines involved in fundraising and too many people think that we need to be good at them to be successful as fundraisers. This is not the case and it is too easy to forget the simple and sensible things that we need to do that will have a return on our involvement as fundraisers.
Robert Fulghum who is one of my heroes said "Think what a better world it would be if we all; the whole world, had cookies and milk about three o'clock every afternoon and then lay down with our blankies for a nap. Or if all governments had as a basic policy to always put things back where they found them and to clean up their own mess.
And it is still true, no matter how old you are-when you go out into the world, it is best to hold hands and stick together."
Robert Fulghum (All I Really Need to Know I Learned in Kindergarten)
I hope that I can collect some of these attitudes for fundraising. Yes: I do support the fact that we need to be better at what we do, (the technicalities) but I support more the basic premise that we need to be authentic individuals committed to our organisations and the individuals who support them. Let us never forget that our donors are living breathing miracles, just like us. and that we should treat them the way that we would like to be treated.


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